WILD Flavors and Specialty Ingredients creates ingredients for innovative product concepts such as natural binding systems for cereal clusters and bars.

Since naturalness plays a huge part in the food industry, manufacturers are able to produce clean label products and avoid all E-numbers with WILD Flavors and Specialty Ingredients ingredients.

The broad portfolio offers ingredients, such as natural flavors and colors. They can either be applied to the dough or in cream fillings. Fruit powders are further innovative ingredients for fat cream fillings in sandwich cookies or wafers.

Fruit Up®, the all natural fruit sweetener from WILD Flavors and Specialty Ingredients, is a natural sweetening alternative that is well suitable for applications in sweet baked goods.