WILD Flavors & Specialty Ingredients introduces new coloring foods to celebrate the companies’ colorful heritage

WILD Flavors & Specialty Ingredients (WFSI), a business unit of Archer Daniels Midland Company (NYSE:ADM), is extending its portfolio of natural coloring foods with the addition of products based on extracts from pumpkin and a special carrot variety containing lycopene. Launched as a celebration of the company’s heritage in coloring foodstuff innovation, the new products add vivid yellow, orange and green hues to various food applications.