WILD Flavors & Specialty Ingredients at SIAL 2016
Always fresh, usually fruity, sometimes with grains and seeds: new WFSI yoghurt and soy beverage concept
HEIDELBERG-EPPELHEIM/PARIS, October 17, 2016 – Food and beverages today need to be high quality, natural and beneficial to health. At this year’s SIAL trade fair in Paris, WILD Flavors & Specialty Ingredients (WFSI), a business unit of Archer Daniels Midland Company (ADM), will be demonstrating how these requirements can be implemented in enticing dairy concepts.
In many cultures, milk is regarded as one of the most natural foods available. The dairy industry thus has the ideal basis for satisfying a major trend in society – natural, healthy nutrition. Consumers are currently paying particular attention to the origin of the ingredients in foods and beverages. Also high on the wish list are ingredients that promise significant health benefits. For the industry, this means implementing concepts that can largely be labelled without E numbers and which contain ingredients, such as quinoa, that meet consumer demands for natural, functional foods.
Ancient grains: the superfoods of our time
Ancient grains and seeds contain a host of nutrients and minerals. These small powerhouses make an important contribution to a balanced diet. They also give creamy yoghurts a surprisingly crunchy texture. One new development from WFSI is dairy products containing quinoa, for example. Visitors to the exhibition can sample the fruit grain beverage “peach grapefruit with quinoa and flaxseeds”.
Fruit preparations: tailored to African consumer habits
Specific regional tastes in African markets are often characterized by strong flavors and a special selection of fruits, such as mango and peach. WFSI has developed preparations on this basis that are ideal for a premium market position. WFSI’s portfolio contains concepts for spoonable yoghurt as well as drinking yoghurt.
Functional with an excellent flavor: fruity soy beverages
A growth rate of over 400 percent in the last five years proves that “vegan” is in no way short-lived hype. This kind of diet has developed into a consistent global trend. Yet the proportion of beverages among new vegan product launches worldwide was recently 12 percent, significantly behind the figure for foodstuffs (88 percent), which only goes to show that there is even more potential for growth here. For milk-processing manufacturers, this opens up an opportunity to expand their dairy portfolio to include modern, soy-based lifestyle products and appeal to new target groups. Soy products satisfy two consumer buying criteria straight off: they are vegan and rich in protein. Consumers regard the latter, in particular, to be healthy for bones and muscles as well as beneficial for weight management. At SIAL in Paris, WFSI will be presenting an ideal new concept for refreshing and functional soy-based lifestyle beverages. In addition to a high protein content, it is one hundred percent vegan and contains vitamin B12, which vegans need to supplement.
WFSI: proven quality and a broader portfolio
The combination of ADM and WFSI has resulted in an expanded product portfolio. “Alongside high-quality fruit and vegetable preparations, we can now provide the industry with concepts based on soy protein isolates. All from a single source, with the proven level of quality and tailored to individual requirements in terms of flavor, texture and process characteristics,” explains Robin Sawatzki, Category Manager Fruit & Vegetable Systems, WFSI.
Visit WFSI at SIAL 2016: Halle 5C, Booth 5C E206
About WILD Flavors & Specialty Ingredients
ADM’s WILD Flavors & Specialty Ingredients business unit, or WFSI, offers a comprehensive portfolio of ingredients to help customers deliver products that address taste, texture, nutrition and function. That portfolio also includes a wide range of proteins, lecithins, colors and flavors, edible beans and related ingredients, hydrocolloids, polyols, soluble fiber products and other ingredients.
For more than a century, the people of Archer Daniels Midland Company (NYSE: ADM) have transformed crops into products that serve the vital needs of a growing world. Today, we’re one of the world’s largest agricultural processors and food ingredient providers, with more than 32,300 employees serving customers in more than 160 countries. With a global value chain that includes 428 crop procurement locations, 280 ingredient manufacturing facilities, 39 innovation centers and the world’s premier crop transportation network, we connect the harvest to the home, making products for food, animal feed, industrial and energy uses. Learn more at www.adm.com.
Publik. Agentur für Kommunikation GmbH