Flavor, naturalness, innovation

WILD Flavors and Specialty Ingredients at Gulfood Manufacturing 2014

WILD Flavors and Specialty Ingredients will present innovative and trendy concepts based on natural ingredients at the Gulfood Manufacturing 2014 event in Dubai on November 9th. The wide-ranging portfolio for the trade fair includes trail-blazing concepts for malt beverages, functional still drinks and energy drinks as well as mint flavors for the food and beverage industry. New flavors and fruit granulate for confectionary products round out the company’s product showcase.

Malt and energy drinks on a growth trajectory
Malt beverages are one of today’s key trends, and in the Middle East they are associated with naturalness and a healthy diet. WILD Flavors and Specialty Ingredients’ malt and energy concepts bring this trend to life. The Ingredients Expert uses purely natural components and compelling flavors to satisfy this demand and offers multiple options – everything from fresh to fruity. WILD Flavors and Specialty Ingredients is also setting standards in still drinks and in the dynamic energy drink market. At Gulfood Manufacturing, WILD Flavors and Specialty Ingredients will present innovative ideas which feature a fusion of malt and energy drinks, both of which are market drivers in this successful segment.

Natural mint flavors
WILD Flavors and Specialty Ingredients provides a broad product palette of mint oils and natural mint ingredients. The company’s portfolio of beverage products at the trade fair includes sophisticated combinations of mint, fruits and malt, creative mint variations for the popular chewing-gum segment, as well as fruit and mint blends for hard caramels.

Fruit products for food
Innovations for the food sector round out WILD Flavors and Specialty Ingredients’ presentation at Gulfood Manufacturing. The company supplies popular fruit flavors for hard caramels and fruit gums. Another option it offers is fruit-flavored milk cream fillings for chocolates which can contain not only flavors but also fruit powder or granulate. This makes it possible for fruit to be declared on the label. WILD Flavors and Specialty Ingredients’ granulates offer consumers a new way to encounter fruit, not only in terms of flavor but in appearance as well.
 
Colorful ingredients for the beverage and confectionery industry
Intense nuances ranging from yellow to dark red give beverages eye-catching appeal and a natural perception: thanks to new extraction technologies, WILD Flavors and Specialty Ingredients has succeeded in using coloring foodstuffs to create particularly brilliant colors. This meets the growing consumer demand for clean-label products.

The Ingredients Expert also works with coloring foodstuffs to make fruit gums that are as bright as a rainbow. Those who want alternatives to carmine will find what they are looking for in WILD Flavors and Specialty Ingredients’ natural blends, which are based on different raw materials such as purple carrot, elderberry or black currant and allow manufacturers to replace carmine products.


Visit WILD Flavors and Specialty Ingredients at Gulfood Manufacturing 2014: Hall Sheikh Saeed 3, Booth S3-C34

 

ContaCt:

WILD Flavors and Specialty Ingredients
Arne Gätje
Rudolf-Wild-Str. 107-115
D-69214 Heidelberg-Eppelheim
Tel.: +49 6221 799 9488
Fax: +49 6221 799 860

E-Mail: arne.gaetje@wild.de
Website: www.wildflavors.com

Publik. Agentur für Kommunikation GmbH
Dr. Antje Louis, Katja Wegerich
Rheinuferstr. 9 
D-67061 Ludwigshafen
Tel.: +49 621 96 36 00 42
Fax: +49 621 96 36 00 50
E-Mail: k.wegerich@agentur-publik.de
Website: www.agentur-publik.de

Caption: Flavor, naturalness and innovation: at Gulfood, WILD Flavors and Specialty Ingredients is presenting creative ideas for the food and beverage sector.
Source: WILD/iStockphoto (may be reprinted for free if source is cited)