WFSI at drinktec 2017
New fruity dairy, functional and vegan alternative drinks for drinktec 2017
WILD Flavors & Specialty Ingredients (WFSI), the Archer Daniels Midland Company (NYSE: ADM) business unit will present its latest creations in vegan, dairy and functional beverages at drinktec 2017 in Munich.
Fruit & Veggie: applying a successful concept to a soy drink
Vegan products are on the rise. At the Munich trade fair, WFSI is presenting a new soy drink which reflects one of the most successful concepts in the beverage industry: Fruit & Veggie. With soy protein and enriched with Vitamin B12, the new drink can form part of a health-conscious diet. WFSI’s new Fruit & Veggie Soy Drink combines fruits with nutritious vegetable juices such as kale, cucumber or tomato. In these blends, the drinks offer consumers brand-new flavors.
Lovely Duet: both classic and trendy
Strawberries are still the most popular fruit choice in yogurts and yogurt drinks. At the same time, there is strong demand for surprising creations that will stimulate new sales impulses. For its “Lovely Duet” concept, WFSI has selected blueberry and mango as two especially beneficial fruits. Both fruits have earned spots among the top 10 in mono-fruit rankings, and there is an upward trend here. They also hold positions among the first eight slots when it comes to fruit blends. For “Lovely Duet,” WFSI has blended blueberry with strawberry as well as mango with orange. The result: two yogurt drinks in line with trends in fruit flavors and tried-and-true favorites, attracting consumers looking for new options.
Breakfast drinks: added value with chia seeds
The new WFSI Breakfast Drink is a perfect response to a younger, more mobile lifestyles. High-grade protein, popular exotic fruits and chia seeds satisfy demand for a drink that goes with an uncomplicated yet well-balanced diet, especially as a light breakfast or snack between meals. Premium positioning is an option thanks to the high juice content and chia seeds, which are regarded as a superfood. At drinktec, visitors can sample two breakfast drink flavors: apricot-guava-acerola and raspberry-black currant-acai – each with a blend of chia seeds, flax, amaranth and hazelnuts.
Flavor trends: a taste of the exotic
Many people enjoy the exotic tastes they encounter when they travel and often wish they could experience these flavors at home as well. Inspired by popular flavors found in Indian cuisine, WFSI has created an “Indian Style” yogurt drink. With its selection of authentic flavor compositions such as orange-pomegranate-cinnamon, manufacturers can attract new consumers to their products.
Additional market opportunities can be expected through the use of ginger as a novel ingredient in the dairy sector. A traditional component of Asian, African and Caribbean cuisine, ginger is now making its way into dairy products as an aromatic ingredient with a spicy kick. At the trade fair, WFSI is presenting two yogurt drinks flavored with juice: mango-ginger and lemon-lime-ginger.
Join us at drinktec 2017: Hall B1, booth 302.
About WILD Flavors & Specialty Ingredients
ADM’s WILD Flavors & Specialty Ingredients business unit, or WFSI, offers a comprehensive portfolio of ingredients to help customers deliver products that address taste, texture, nutrition and function. That portfolio also includes a wide range of vegetable proteins, lecithins, colors and flavors, edible beans and related ingredients, hydrocolloids, polyols, soluble fiber products and other ingredients.
For more than a century, the people of Archer Daniels Midland Company (NYSE: ADM) have transformed crops into products that serve the vital needs of a growing world. Today, we’re one of the world’s largest agricultural processors and food ingredient providers, with more than 32,000 employees serving customers in more than 160 countries. With a global value chain that includes 500 crop procurement locations, 250 ingredient manufacturing facilities, 38 innovation centers and the world’s premier crop transportation network, we connect the harvest to the home, making products for food, animal feed, industrial and energy uses. Learn more at www.adm.com.
Archer Daniels Midland Company
WILD Flavors & Specialty Ingredients
Publik. Agentur für Kommunikation GmbH
Dr. Antje Louis, Ulrike Martin
+49 621 96 36 00 43
+49 621 96 36 00 743
Caption: WFSI presents its latest creations in vegan, dairy and functional beverages at drinktec.
Source: WFSI/Fotolia/Getty Images (may be reprinted for free if source is cited)