Colors from Nature®

WILD’s Colors from Nature® line demonstrates the experience WILD has in the processing of natural materials and the use of cutting-edge technologies.

Use of natural colors in functional, beverage, food, and crossover applications requires an understanding of a variety of attributes and concepts, including heat stability, light stability, natural and organic, in addition to being able to provide a great color.

As the trend in the food and beverage markets push for more natural, organic, and clean label products, the need for more and more natural ingredients is increasing.  In accordance with this rising market trend, WILD created the Colors from Nature ® line of natural colors.  WILD’s unparalleled access to botanical source materials provides a unique basis for creating and manufacturing Colors from Nature®.

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Want to know more about which Colors from Nature® can be used in specific applications or about a specific color? Visit our library of Color .pdfs to find out! Discover which natural colorants from WILD's Colors From Nature® can be substituted for FD&C colors with this easy to use chart.