Creation of great tasting flavor profiles involves the understanding of the entire flavor experience. Flavor is in the total experience of taste, smell, and mouthfeel - all the sensations culminating as one. WILD's creative chemists and flavorists combine ingredients and aromatic substances to enhance or impart specific flavor characteristics or mask/remove undesirable notes.
WILD's team of chemists and flavorists work closely with the application teams to create libraries of flavor profiles of unique characteristics that work in a wide variety of food and beverage concepts. Among the lines created include ethnic profiles such as Mexican, Caribbean, Mediterranean, Asian, Indian, and many others. Along with understanding the "melting pot" of cultures, WILD also creates flavor profiles to inspire creativity in the health and wellness categories where many times, functional ingredients can cause offnotes and undesirable taste profiles. Through our continued focus on Taste Modification Technologies, WILD ensures our customers of the best tasting products in the industry.